Nissan’s New Electric Vehicle Goal: Sell 1 Million Annually by 2022

Nissan Motor will develop eight new all-battery electric vehicles (EVs) and launch what it calls an “electric car offensive” in China under different brands as part of its new plan to sell one million EVs annually by 2022.

Nissan is even taking its electric ambitions to its luxury Infiniti brand. The company reiterated its previously-stated plans that all new Infiniti models beginning in 2021 will be either fully electric or powered by the company’s “e-Power” gasoline hybrid technology.

And it’s a lofty goal. Japan’s number two automaker sold about 163,000 electric vehicles globally in 2017. It will have to increase sales of EVs more than sixfold to hit the one million sales mark.

The aim is to build off of the company’s sales with the Nissan Leaf—the compact hatchback it launched in 2010—to reach different consumers. For instance, the company’s Chinese products will be led by a new C-segment electric vehicle this year and will be followed up by an affordable EV through a joint venture with the Nissan-Renault Alliance and Dongfeng Motor.

Nissan also plans to introduce a mini electric car in Japan and a crossover electric vehicle inspired by the Nissan IMx Concept that will be sold globally. The concept, shown in the video below, was unveiled last year.

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